SENYA
POTTERY STUDIO
E-COMMERCE WEBSITE
SENYA
POTTERY STUDIO
E-COMMERCE WEBSITE
SENYA
POTTERY STUDIO
E-COMMERCE WEBSITE
Product.
Product.
Conceptual e-commerce website for a handmade pottery studio Senya.
Minimalist design with a postcard inspired layout.
Conceptual e-commerce website for a handmade pottery studio Senya.
Minimalist design with a postcard inspired layout.
Conceptual e-commerce website for a handmade pottery studio Senya.
Minimalist design with a postcard inspired layout.
Tools.
Tools.
Figma, Affinity, Lummi.ai
Figma, Affinity, Lummi.ai
Role.
Role.
Solo UX/UI designer.
Solo UX/UI designer.
Duration.
Duration.
3 weeks.
3 weeks.

PROBLEM.
PROBLEM.
Customers may experience uncertainty, when buying handmade products online.
Customers may experience uncertainty, when buying handmade products online.
Customers may experience uncertainty, when buying handmade products online.
Overcomplicated shopping experience.
Overcomplicated shopping experience.
Overcomplicated shopping experience.
Less trust to online shopping from less known websites.
Less trust to online shopping from less known websites.
Less trust to online shopping from less known websites.
SOLUTIONS.
SOLUTIONS.
Handmade product notice, disclaimers.
Clear product information.
Creators name and message.
Handmade product notice, disclaimers. Clear product information.
Creators name and message.
Handmade product notice, disclaimers.
Clear product information. Creators name and message.
Handmade product notice, disclaimers. Clear product information.
Creators name and message.
Simple and intuitive design.
Simple and intuitive design.
Simple and intuitive design.
Other cusomers picks, popular items. Gaining trust with recognizable human patterns, also in branding.
Other customers picks, popular items.
Gaining trust with recognizable human patterns, direct friendly tone, humanized branding.
Other customers picks, popular items.
Gaining trust with recognizable human patterns, direct friendly tone, humanized branding.
Handmade product notice, disclaimers. Clear product information. Creators name and message.










Takeaways.
Takeaways.
Successfully incorporated human presence in visual design, tone, branding, packaging and font. Creating a website that stands out in terms of layout and theme.
Successfully incorporated human presence in visual design, tone, branding, packaging and font. Creating a website that stands out in terms of layout and theme
Successfully incorporated human presence in visual design, tone, branding, packaging and font. Creating a website that stands out in terms of layout and theme.
Gains.
Gains.
I improved my ability to design seamless user flows that keep users in control.
I improved my ability to design seamless user flows that keep users in control.
Future Iterations.
Future Iterations.
360° product preview.
Process photos/videos.
Handmade certification depending on country.
360° product views.
Process photos/videos.
Handmade certification depending on country
360° product views.
Process photos/videos.
Handmade certification depending
on country.
Success metrics.
Checkout completion rate, drop off rate (per step).
Checkout completion rate,
drop off rate (per step).
Success metrics.
Checkout completion rate, drop off
rate (per step).
View other projects.
View other projects.















